Schlitz Beer Reborn

August 22, 2008 by Latest, News
It's the beer that made Milwaukee famous. That beer with the old-time mystique is back on shelves in bottles of its original formula in Milwaukee, where it was first brewed more than a century and a half ago.
Schlitz was a top-selling beer for much of the first half of the 20th century. But recipe changes and a series of snafus made the beer–in many a drinker's opinion–undrinkable, turning what was once the world's most popular brew into little more than a joke.
But after decades of dormancy, the beer is back. Schlitz' owner, Pabst Brewing, is recreating the old formula, using notes and interviews with old brew masters to concoct the pilsner again.
We say the timing couldn't be better… America needs a beer like Schlitz more than ever.  Good luck to Pabst Brewing in making this a national rollout.
Read the full story at Mercury News.

Leave a Reply

Be the First to Comment!


From Brian’s Belly

  • The Mamba Bar Tool
    A few years back, I was enamored by the Snake Bite, an ultra-sleek bottle opener that doubles as my keyring. But I never ...
    Published on December 4, 2016
  • Build a Steel Sixtel Keg Cooler from an Old Water Tank
    Need to chill sixtel or corny kegs for an upcoming party this summer? Sometimes you don't want your kegged beer to tie you ...
    Published on June 29, 2016
  • The Drinking Jacket 2.0
    Do you enjoy drinking a frosty one outdoors but hate that freezing fingertips feeling? The Drinking Jacket 2.0 is a feature-packed hoodie and ...
    Published on November 18, 2015
  • Archer Glengoolie Glasses, for Your Mid-Range Scotch
    We all know that Glenlivet and Glenfiddich can't hold up to the peaty tang of Glengoolie Scotch Whisky. Certainly Sterling Archer knows. Now ...
    Published on November 13, 2015
  • Perfect Drink App-Controlled Smart Bartending System
    The Perfect Drink scale and app is a modern bartender's buddy. It will help you consistently create cocktails that are well-measured and well-received, ...
    Published on November 11, 2015